BRAND PROTECTION AND PARTNERSHIP FRAUD: LESSONS LEARNED IN 2020 AND HOW TO PREPARE FOR 2021

Partnerize, Brand Verity and PerformanceIn Webinar

2020 has brought massive changes to consumer behaviour and activity. With the global pandemic driving accelerated growth in digital consumption and commerce, brand protection and fraud protection have never been more important in partnership.

Are you prepared to protect your business during the holidays and throughout 2021?

BrandVerity and Partnerize have been conducting important research into fraud and brand protection needs. This webinar brings together the expertise of Partnerize CPO Matt Simmonds, Founder, BrandVerity and SVP, Product at Partnerize, Dave Naffziger, and Partnerize CMO, Jim Nichols, to explore our learnings from 2020 and how brands can take steps now to protect their businesses for the year ahead.

Key discussion areas include:

How the rapid growth in ecommerce due to COVID-19 makes partnership a more tempting target for fraudsters
The kinds of fraud and brand protections and compliance risks that are most common in today’s environment.
How technologies like machine learning are helping make fraud easier to detect Concrete steps you can take now to mitigate risks this holiday season and beyond.

Partnership is scalable, diverse and pay-for-performance, so it's no surprise that many leading brands are deciding to invest more. But this increased investment is attracting bad actors and attempted fraud.

However, having the right protections in place can grow both your bottom line and your brand reputation.

Learn how Partnerize can empower you to prevent fraudulent behavior, protect your brand, and drive performance growth.